Search Institute partners with national corporations and organizations to make ParentFurther possible. All content on the site is developed independently by Search Institute.
The current sponsor of ParentFurther is Altria as part of its Success360° initiative. Success360° is Altria’s investment in leading national and local nonprofit organizations that serve middle school kids and their families. Success360° helps these organizations deliver proven-effective programs and collaborate to better connect the services they provide to students in and out of school. In this way, the companies are helping to make sure middle school kids have the full range of tools they need to succeed academically, make good decisions, and avoid risky behaviors like tobacco use.
Past contributors have included Capital One, General Mills, and MillerCoors.